The UK election is finally presented to the public and politicians are now in full rhetorical whirlwinds. This is a great opportunity to see rolling branding at work…
Some parties with organizational heritage or baggage, others with hard-line policy, younger than the established… individual charters slipping under the media strangle, not toeing the party line… damage control, spin and reactive shifts in style to appease critics.
There is a complex dimension of individual politician, constituent, party, ideology, ethics, nation, economics, environment, social health, media, business, security…
How will they present and change their delivery?
As designers we have a key interest in this election…
On the outside…
How will they present and communicate to the electorate?
On the inside…
Where will the political attention focus for future tenders; economic reform, environmental strategy, health and social cohesion plans?
Even bigger are the issues we designers discuss being brought to the forum?
Do politicians design democratic responses to governance of our environments or do they design their careers?
Will design be used well or defectively?
Will the victorious party of this rhetorical scrap design itself or a better future?
Does design really go beyond branding in contemporary politics; are politicians and civil servants on par with the organizational design brains of industry?
Design Thinking in Politics…???
http://www.greenparty.org.uk/
http://www.conservatives.com/
http://www2.labour.org.uk/
http://bnp.org.uk/
http://www.snp.org/
http://www.libdems.org.uk/
http://www.plaidcymru.org/
http://www.ukip.org/
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