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Thursday, 23 April 2009

European Academy of Design 8th international conference: Design Connexity (April ’09, Aberdeen, UK)


An illustrious conference with some great papers and inaugural talks from Toby Scott, Fiona Raby, Josephine Green… check out the site as videos will be on soon.  I presented with two colleagues (Dr Noemi Sadowska and Selena Griffith), our paper Mind The Gap, collaboration in design teaching and learning between RBS London and the School of Design Studies, COFA, UNSW, Sydney.

 

We are bridging the gap between the business student and design student.  Effecting positive change in communication between two disciplines pre-industry exposure.  The students meet online and collaborate on projects, communicate on subjects varied and self directed.  We are always looking for more guys to jump in…

 

The conference was a success and with some very interesting themes becoming veins of the conference.  Rachel Cooper’s paper on Wellbeing and Design discussing her work undertaken for the UK government and design affecting a model for an inclusive world, Professor Klaus Krippendorff on principals of human-centered design and Josephine Green of Philips supporting a new economic model to take over from GDP, ISEW (Index Sustainable Economic Welfare).  A great deal of focus was given to wellbeing, sustainable futures and design thinking as a future principal in bringing about a package for survival.

 

Toby Scott “demystified innovation” discussing his work in Ireland.  Highlighting design as a threatening word to non-designers, and therefore designers are to be change managers.  Designer’s user-centered skill base along with the ability of making things visual and tangible was illustrated to be the strongest stings to the designer’s bow.

 

Service design was also a topic that has gathered momentum and demonstrated its importance at the conference.  This area is a must for the current design and/or business students and all industry dogs that are yet to acknowledge the principals of the discipline.

 

For more info on the conference and on my coauthored paper Mind The Gap contact me or visit the link to Design Connexity.

 

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